Home // Company Information // Company History
Company History
Who We Are…
Since 1982, The Merchandiser Newspapers has successfully helped businesses grow throughout the Washington/Baltimore/ Philadelphia metropolitan areas by building relationships between customers and advertisers and consistently delivering advertisers’ messages directly into the homes of their target markets in the most cost-efficient way available.
Through our unique advertising partnership with our advertisers, The Merchandiser Newspapers has grown to be one of the country’s largest direct mail publications, with a network reaching millions of homes.
What We Do…
The Merchandiser Newspapers partners with businesses, combining their advertising plans and objectives into a comprehensive advertising campaign. This includes Internet exposure through the use of our web-advertising programs. The Merchandiser Newspapers helps businesses increase consumer awareness of their products and services, thereby increasing sales and profits. We can help your business gain both recognition and credibility through our informative Feature-Article format, which is available in both print-copy and on-line versions.
Since 1982, The Merchandiser Newspapers has educated and informed a wide range of consumers, providing “Advertising News Consumers Use.” The Merchandiser Newspapers is a valued resource guide consumers use when making dining, shopping, professional-service, automotive, home-service, and repair decisions.
In today’s competitive marketplace, it makes smart business sense to put your offer where it will have the greatest exposure, via The Merchandiser Newspapers and our web-advertising programs.
How We Do It…
The Merchandiser Newspapers saturates your target market, reaching 100% of the single-family homes and town homes in each zip code we cover. We offer advertisers the opportunity to target specific geographic areas or the entire network, thereby reaching millions of homes and increasing consumer awareness of your products and services.
